In 2024, entering the eighth year of the release of Zhimeng Trend Report, in order to help enterprises more accurately grasp the development direction in 2024, help enterprises seize the momentum, Ming Dow and help growth, Zhimeng Consulting held the 2024 Consumer Trend Conference in Beijing on January 11th.

　

At the meeting, Xiao Mingchao, a well-known trend and marketing expert and founder and CEO of Zhimeng Consulting, officially released Zhimeng’s "2024 China Consumption Trend Report", which is the eighth consecutive year that Zhimeng released a trend report, giving insight into the trend changes of consumption in China from a panoramic and multi-dimensional perspective. The report reveals Zhimeng’s forecast of 10 major consumption trends in 2024, namely prudence and shrewdness, spiritual self-admiration, outward exploration, fireworks narration, minimal quality, convenience and enjoyment, essence and health preservation, value reconstruction, youth experience and sustainable brand.　

　

In the fast-paced modern life, people pay more and more attention to health problems. In the survey of consumption trends in China in 2024 conducted by Zhimeng, Ms. Zheng from Wuhu, Anhui Province, began to pay more attention to health problems in 23 years. After listening to a friend’s recommendation and trying several yoga classes, she completely liked this kind of exercise. She said: "Yoga has helped me find myself in the noise. I have become healthier and calmer in my life, and I will continue to practice it."　

　

It’s not a case like Ms. Zheng. Today, people’s concept and demand for health are getting stronger and stronger, and the ways of health preservation are becoming more diversified and refined. More and more people are beginning to pay attention to and practice various health preservation methods in order to pursue physical and mental health. The "2024 China Consumption Trend Report" issued by Zhimeng Consulting Group puts forward the trend of "quintessential health care", pointing out that consumers are creating a new paradigm of healthy consumption, moving towards health refinement and refined health care, from comprehensive health planning to diversified health care approaches, from new Chinese health care to dietotherapy health care, and then to intelligent monitoring.

　

Health is no longer "talk", but is moving towards "unity of knowledge and action"

　

In view of the changes that have taken place in the field of health care, the consumption trend research conducted by Zhimeng shows that in 2023, 62.6% of the consumers surveyed are more concerned about health, 25.4% expect themselves to become health care experts, and 41.4% believe that health is a consumption field that cannot be thrifty and degraded. People’s concern for health has changed from general talk in the past to fine and all-round attention today.　

　

Consumers’ concern for health has changed from rough to fine, from the surface to the core. They not only care about common problems such as cervical vertebrae and lumbar vertebrae, but also pay close attention to sleep, mood, blood pressure, blood sugar and blood lipids. Not only that, body, hair, respiratory system and so on have also become the focus of attention, and people can actively seek various health preservation methods to maintain and improve their health.　

　

The extension of the essence health concept is no exception in the field of fast-moving consumer goods, and consumers are increasingly strict with the ingredients and ingredients of products. Under the dual pressure of technology and food additives, consumers are more cautious when choosing products.　

　

In Zhimeng’s survey of consumption trends in China in 2024, it was found that 68.6% of the respondents were more concerned about the source of ingredients, and 60.4% were concerned about the composition of ingredient list. Consumers pay more attention to the source and composition of products, and the reliability, safety and quality of sources are very important to consumers.　

　

Chinese health, leading the new trend of health.

　

Because consumers are paying more and more attention to health, their health-keeping methods are also showing a diversified trend. People maintain their health by adjusting their work and rest habits, eating health products, exercising, soaking their feet before going to bed and drinking health tea. Every generation of consumers has its own unique "book of health preservation", and the demand for health preservation has started diversified needs and personalized attention.　

　

On the road of seeking health-keeping methods, consumers are no longer satisfied with a single model, but hope to find a refined, personalized and customized health-keeping method that fits their own physique and state. This requires not only all-round attention to one’s own health, but also the implementation of health preservation in every scene of life, from diet, housing, sports to mental health.

　

Soak Lycium barbarum in the left hand, take ginseng tea in the right hand, get up in the morning and press massage before going to bed. While consumers pay more attention to their physical and mental health, Chinese health awareness and concept are also constantly infiltrating and popular. Many consumers will take the initiative to seek the help of Chinese medicine, whether it is massage or cupping and scrapping, hoping to prevent problems before they happen.

　

At present, in the upsurge of Chinese health care, such a force has emerged, and a group of new forces called "crispy young people" are gradually emerging. They embrace the concept of Chinese health care and pursue a healthy lifestyle. Crispy young people, a hot topic in 2023, have aroused the resonance of the vast number of young people, making the health content hot.　

　

More and more young people join the Chinese-style health army. Behind this phenomenon, they not only show their concern for health, but also show their positive attitude.　

　

With the tide of health preservation, consumers gradually realize that poor eating has become an important cause of health problems, and correspondingly, eating "scientifically" can also alleviate many chronic diseases.　

So how can we solve these problems? The new Chinese regimen gives us a better answer.　

　

According to Zhimeng’s consumption trend survey in China in 2024, in 2023, the top5 of health/health foods that consumers tried were: health tea, health meals, medicated hot pot/nourishing hot pot, Chinese cakes and health milk tea. The new Chinese health care meets the modern people’s pursuit of a healthy life with its characteristics of eliminating complexity and simplifying, both physically and mentally. It not only pays attention to the health of the body, but also pays attention to the balance and harmony of the inner spirit.　

　

The simple and natural concept advocated by the new Chinese health care makes it easy for people to practice in their busy lives. From health-preserving tea to health-preserving meals, from medicinal hot pot to nourishing cakes, from ginseng staying up all night to Chinese medicine coffee, from ginseng sugar to instant gelatin, based on the culture of "homology of medicine and food" in China, many "new Chinese health-preserving" products have emerged.　

　

Many consumers choose the new Chinese health care because they can get rid of the complexity and understand it at a glance, which satisfies modern people’s pursuit of efficient and convenient life and makes health care simpler and more direct.　

　

Five strategies of marketing application of "essence health preservation"

　

How can brands and enterprises accurately capture this trend under the tide of essence health care, and bring unprecedented freshness and experience to consumers through innovative and healthy health care products?　

　

In Zhimeng’s "2024 China Consumption Trend Report", five strategic guidelines are given, namely, cross-border marketing of products, innovation of consumption scenarios, innovation of formats and experiences, innovation of refined and specialized components, and innovation of digital and intelligent applications.　

　

Strategy 1: Cross-border marketing of products

　

Nowadays, the concept of essence health care is more and more deeply rooted in people’s hearts. Brands and enterprises need to break the traditional marketing framework and explore innovative marketing strategies. Among them, the cross-border marketing of products has become a very potential way. By finding the common ground between brands and health products, we can better establish contact with consumers and bring them a sense of freshness and experience.

So, how do enterprises do it?　

　

At the beginning of the Spring Festival in 2023, Dong ‘e Ejiao co-signed Naixue’s tea, which made a cup of "Ejiao milk tea" strong and created a classic case of cross-border joint marketing of nourishing brands. Once the joint name was launched, the number of Weibo topics was 200 million, and the number of Tik Tok topics was 92.65 million. After the launch, the popularity of Ejiao joint name milk tea rose rapidly, becoming the sales volume of Naixue tea TOP1.　

　

Dong ‘e Ejiao and Naixue’s tea work together to combine convenience and health care subtly, and create a health product that not only inherits the essence of health care concept, but also has originality. In product research and development, they skillfully integrate brand characteristics, and at the same time carefully polish the taste, convenience and health value of products. This move more accurately meets the diverse needs of consumers and provides a better life experience.　

　

Strategy 2: Innovation of consumption scenes

　

In order to meet the needs of consumers in different scenarios, brands and enterprises need to innovate consumption scenarios and provide convenient and personalized products and services.　

　

By focusing on the daily life and work scenes of consumers, we can find many areas with innovation potential. For example, for consumers with fast-paced life and high work pressure, we can provide products and services that can quickly provide energy and improve their status in a short time. Highlight the convenience characteristics of products in publicity, such as "monitoring health anytime and anywhere" and "replenishing energy in one minute" to attract consumers’ attention.　

　

At the same time, according to consumers’ personal needs and health status, provide customized product and service portfolio. Through personalized customization, brands can better meet the unique needs of consumers and enhance their satisfaction and loyalty.　

　

For example, in the summer of 2023, Taiji Huoxiang Zhengqi Oral Liquid, the leading brand of heatstroke prevention and summer relief drugs, joined hands with Guangming Group to launch Huoxiang flavored ice cream.

　

How to achieve active circle breaking? How to pass on the new brand positioning? How to empower sales through public welfare and obtain a win-win situation in sales volume? How to attract young people to realize the transformation from traditional brands to younger brands? Taiji, a Chinese medicine, has produced a set of high-quality marketing combination boxing.　

　

In terms of brand rejuvenation, Sinopharm Taiji sticks to its distinctive advantages and expands its target population to a wider range of young people. Follow the brand’s new positioning of "eliminating summer heat and dampness", focus on the frequent scenes of young people’s stomach discomfort, summer heat and dampness, and high temperature and cold, enlarge the brand slogan of "eliminating summer heat and dampness to a bottle", awaken consumer demand, and let the audience have a clearer understanding of the products. Creative co-branding caused a lot of netizens to discuss and pay attention, which helped Taiji Huoxiang Zhengqi Oral Liquid to effectively break the circle and reach young people.　

　

Strategy 3: Format and Experience Innovation

　

Integrate Chinese traditional health culture and Chinese health concept into the new format to provide consumers with new choices of healthy lifestyle with unique charm.

　

For example, the establishment of a health-care cafe combines Chinese health-care ingredients and drinks with coffee culture to provide consumers with delicious and healthy drink choices. In addition, around the concept of Chinese health care, we can also innovate to open health food stores, health SPA halls, Tai Chi yoga halls and other formats to meet the different needs of consumers for physical and mental health.　

　

The way of keeping in good health is developing in a simpler and more efficient direction, which provides people with more healthy choices. For example, Zhima Health, a sub-brand of Tongrentang’s new retail transformation business, has launched a variety of health products and services based on the theory of traditional Chinese medicine. Knowing that health focuses on a healthy lifestyle, we deeply understand the rising social pain points and consumption needs of the "sub-healthy" people in contemporary China, and change the focus on treating diseases into the focus on people’s health. Starting from the eight rigid needs of "drinking, eating, nourishing, caring, exercising, being able to and treating", we will develop various "health+"new products and services, and combine them with diversified shopping and leisure scenes to help contemporary people improve their physical fitness in all directions.　

　

In terms of scene innovation, in order to meet diversified health needs, we will create a new retail healthy social space. Relying on innovative business model, personalized products and services, and multi-format healthy space, Zhihao Health has built a new retail healthy social space to display Chinese medicine culture and Chinese medicine health preservation concept in the form of a new retail store.　

　

Through the new retail store model, Zhima Health has successfully created an innovative social space that integrates Chinese medicine culture and the concept of health and wellness. This move not only provides consumers with a brand-new shopping experience, but also injects new vitality into the Chinese medicine industry, effectively combining the new retail transformation with the traditional business upgrade.　

　

Strategy 4: innovation of intensive components

　

Functional and customized products have become sought after by consumers. Product development for different people and needs can better meet the individual needs of consumers. For example, in view of the bone health problems of the elderly, products rich in calcium, vitamin D and other nutrients can be developed, which is helpful to improve bone density and prevent fractures. According to the antioxidant needs of young people, drinks or foods rich in antioxidant components can be introduced to help resist the damage of free radicals and keep the skin young. According to the fatigue relief needs of specific occupational groups, such as those who have been engaged in high-intensity mental or physical labor for a long time, products with refreshing and fatigue relief effects can be developed to improve work efficiency and quality of life.　

　

Chinese has a high rate of lactose malabsorption, and some people will feel gastrointestinal discomfort after drinking milk. In order to solve this problem, it is particularly important to choose the milk that suits you. Through moderate hydrolysis of lactose and reconstruction of milk structure, Nestle first applied its first series of products with the latest scientific research achievements, Nestle N parent milk, in China.

　

The product adopts Nestle-Diamond moderate hydrolysis technology to reconstruct the structure of milk. After lactose is hydrolyzed into galactose, it is polymerized again into galactooligosaccharides. By reducing lactose, reducing carbohydrate and increasing prebiotics of raw milk, Nestle N parent milk can provide consumers with a brand-new milk drinking experience that is "softer, lighter and more nourishing".　

　

As a new product aimed at lactose malabsorption in Chinese, Nestle N parent milk provides a brand-new milk drinking experience for consumers in China. At the same time, the innovation and optimization of ingredients for specific problems not only meet the needs of consumers, but also further promote the technological progress and product innovation of dairy industry.　

　

Strategy 5: application innovation of digital intelligence

　

The application of science and technology and intelligence makes health preservation more and more intelligent. Through technical means such as big data and artificial intelligence, the field of health care is becoming more intelligent, personalized and service-oriented.

　

During the investigation of consumption trends in Zhimeng China in 2024, we found that consumers’ attitudes towards health management are changing, and they are no longer just passively coping with diseases, but more actively participating in daily nursing care. Taking intelligent monitoring and quantitative health management as an example, modern technology has provided us with unprecedented ability to obtain and analyze health data, and consumers are more interested in intelligent health management.　

　

Taking the small, intelligent and portable health management equipment as an example, the brand "Left Point" is one step ahead of the consumer medical craze. In the field of consumer health, its self-developed intelligent moxibustion box has created a new category of intelligent moxibustion, ranking first in the category for four consecutive years. Big data and artificial intelligence are no longer tall things, but have entered our daily lives.　

　

The smart sphygmomanometer on the left can monitor and record blood pressure data in real time through the mobile APP, providing consumers with all-round health management services. This intelligent monitoring and management tool enables consumers to know their physical condition more conveniently and discover potential health problems in time.　

　

Zuodian technology medical health products fully demonstrate the great potential of digital intelligence application innovation in meeting the health needs of consumers. Through big data and artificial intelligence and other technical means, Zuodian Technology provides consumers with personalized and convenient health management services, making health care, maintenance and recuperation an indispensable part of contemporary people’s daily life.　

　

Under the trend of "keeping in good health", upgrading and empowering products and services has become an indispensable part. With the increasing demand of consumers for health, we foresee that "essence health preservation" will become a broader consumption trend. In this change, brands and enterprises need to have a keen insight into consumers’ needs and deeply understand their yearning for a healthy life.　

　

The concept of health is deeply rooted in people’s hearts, and consumers’ demand for health is extending from comprehensive planning to diversified health preservation methods. From the rise of new Chinese health care, to the popularization of dietotherapy health care, to the wide application of intelligent monitoring, consumers are leading the new trend of healthy consumption, moving towards the refinement of health management and the essence of health care methods.　

　

Faced with the growing diversified health needs of consumers, brands need to think and explore at a deeper level. How to closely combine products with precise health care, truly meet the internal needs of consumers, strengthen emotional connection with consumers, and bring consumers a better health experience and quality of life!　

　

Cctv news(Reporter Wang Jiazhu): Recently, heavy rains occurred in Henan and other places in China. Many social rescue forces in Shaanxi brought their own materials to help them thousands of miles, but some people reported that they had returned from their trip. When they got off the expressway, they encountered such a problem: they had to be charged high-speed tolls.

This practice of local expressway makes these caring people feel very unpopular, but in fact, as long as declare in advance passes the examination, it can achieve free passage.

Shu Zhanyang is a member of the rescue team of Shaanxi Shuguang Emergency Rescue Association, and 59 members rushed to Henan in batches to participate in Xinxiang rescue. On July 26th, they returned to Shaanxi smoothly, but when they got off the expressway at Tongguan Port Toll Station, two cars in the same company were charged about 300 yuan Expressway toll. Shu Zhanyang said that the Henan side issued a certificate for them to participate in the rescue, but the staff of the port toll station did not recognize it.

There are also caring people who have the same experience, and the net name "put his family". This caring person, who did not want to reveal his real name, purchased 800 pieces of mineral water and 200 boxes of instant noodles and sent them to the affected rural areas in Fengquan District, Xinxiang City, Henan Province. He rushed back to Xi ‘an in an emergency within 24 hours. At the Weiyang toll station in Xi ‘an, the staff charged a high-speed toll because they did not receive the documents from their superiors. But then the toll booth contacted him and said that he could refund the fee.

Material donation certificate issued by Shimen Town People’s Government of Luonan County to Mr. Meng (Photo courtesy of Mr. Meng)

At the same time of the disaster in Henan, there was a heavy rain in Luonan County, Shangluo City, Shaanxi Province. Mr. Meng, a caring person in zhouzhi county, Xi ‘an, purchased 50 bags of rice, 50 bags of noodles, 40 barrels of edible oil and 120 pieces of mineral water and sent them to Luonan County. Before returning, the local government of Luonan County issued a certificate of material donation to Mr. Meng, but after returning, Wugong Toll Station charged a high-speed toll of 228 yuan for two cars on the grounds that it did not receive the notice from the superior documents. Mr. Meng said that he could not afford the money, or he felt that he was not "beautiful".

On the short video platform, the behavior of Shaanxi high-speed toll station caused a heated discussion, which was considered not humanized enough. Then, what kind of charging policy should be implemented for social vehicles participating in the rescue?

On July 27th, the reporter contacted the Shaanxi Expressway 12122 service hotline by telephone. The staff said that the rescue vehicle should fill in the application at the entrance of "Social Rescue Service" on the website of the Emergency Management Department, and it can be released free of charge after passing the examination. For those who have already paid the fee, they can also apply for a refund. "If you can’t operate, you can let the toll booth staff give guidance."

In fact, in 2019, the Ministry of Transport and the Emergency Management Department jointly issued the "Notice on Doing a Good Job in Ensuring the Traffic Service of Social Power Vehicles across Provinces for Emergency Relief" (hereinafter referred to as the "Notice").

The Notice requires that social forces registered in accordance with the law to participate in emergency rescue and disaster relief activities should file basic information such as teams and equipment in the online declaration system for social forces participating in emergency rescue and disaster relief of the emergency management department (hereinafter referred to as the declaration system, which is logged in from the homepage of the government website of the emergency management department) in advance, and fill in information such as vehicle information, driving route, transit time, equipment and materials types in the declaration system. After the audit, the emergency management department will inform the relevant provincial emergency management departments of relevant information. The provincial emergency management department shall, after reporting to the provincial people’s government for approval, notify the provincial transportation authorities to organize toll stations along the line to waive vehicle tolls.

Screenshot of the entrance of the emergency management department website declaration system

Login page of "Emergency Resource Management Public Service Platform"

The reporter logged into the website of the Emergency Management Department and found that there is "social rescue service" in the navigation bar of the website. After clicking on the secondary page, there is an icon of "social emergency force management system" on the right, and there are two entrances of "management department" and "social force". Click on "social force" to enter, and after registration, you can enter the "public service platform for emergency resource management" to further complete the filing and declaration of relevant information.

After the declaration is completed, not only will the toll stations along the line be exempted from vehicle tolls, but in accordance with the requirements of the Notice, the service area will do a good job in ensuring highway traffic services such as giving priority to refueling, adding water, catering, accommodation and vehicle maintenance.

　　Today is the last day of the "May Day" holiday, and all localities are welcoming the peak of return passenger flow.From 14: 00, the traffic pressure around major cities, railway stations and airports is relatively high.

　　The peak of highway return shows that the congestion is prominent during the period.

　　On the highway side, according to the news from the Road Network Center of the Ministry of Transport,Today, the peak of the return trip appeared, and the congestion was prominent.

　　On the last day of the holiday, the medium and long-distance return traffic flow and the short-distance return traffic flow are superimposed, and the return peak appears, and the periodic congestion is prominent. The return congestion peak will appear from 16: 00 to 18: 00.

　　Today, the charging peak of the expressway charging station is expected to be concentrated from 10: 00 to 19: 00.Here, I would also like to remind you that when charging in rainy days, try to choose a ventilated and dry environment. Before charging, you must keep the charging gun and charging port dry. When plugging and unplugging the charging gun, you need to pay attention to blocking the rain to prevent the rain from entering the charging port.

　　In addition, during the "May 1" holiday, the free passage time of passenger cars is up to 24: 00 today. For vehicles that are still driving at high speed before the end of the free period, it is recommended to choose the nearest toll station to drive away from the high speed according to the actual location and time, so as to avoid safety accidents caused by rushing and speeding, and at the same time enjoy the free policy to the maximum extent.

　　Reasonable planning of travel routes Lu Yu congestion is not in a hurry.

　　At present, many people are on their way back, and the Traffic Management Bureau of the Ministry of Public Security reminds drivers,When traveling by car, we should pay attention to the weather forecast and road information in advance and plan the travel time and route reasonably.

　　Concentrate on driving, don’t be distracted, don’t drive too fast, don’t drive too tired, and slow down in rainy days.

　　When driving a vehicle with auxiliary driving function, you should still concentrate on driving and don’t "get rid of your hands and eyes".

　　When driving on the expressway, you should always keep a safe distance. In case of congestion and slow-moving sections, don’t interrupt at will and don’t occupy the emergency lane.

　　In the event of a traffic accident or failure, you should "pull over and call the police when people evacuate".

　　Pay attention to the signs and signs when driving out of the expressway exit, drive on the right side in advance, and do not brake suddenly, stop suddenly, change lanes suddenly or risk reversing at the exit.

　　Li Zhe, Director of Accident Prevention and Handling Guidance Department of Traffic Management Bureau of Ministry of Public Security:Remind drivers and friends who are preparing to return, one is to maintain good physical condition, maintain sufficient energy, maintain a good rest and avoid fatigue driving. At the same time, don’t drive too fast or distracted during the return journey.

　　Today, the national civil aviation is expected to transport 2.32 million passengers.

　　The reporter learned from the Civil Aviation Administration that,Today, the national civil aviation is expected to transport 2.32 million passengers.During the "May 1" holiday, the national civil aviation scientifically allocated capacity, improved service quality, and ensured the safe, stable and orderly operation of civil aviation.

　　From May 1st to May 5th, the national civil aviation is expected to send a total of 11.15 million passengers, with a daily average of 2.23 million passengers, an increase of 11.8% over the same period in 2024.It is estimated that a total of 91,000 flights will be guaranteed, with an average of 18,147 flights per day, an increase of 5.5% over the same period in 2024. It is estimated that the normal flight rate is 89%, an increase of 1.97 percentage points over the same period in 2024.

　　During the holidays, popular airports in China mainly include Guangzhou Baiyun Airport, Shanghai Pudong Airport, Beijing Capital Airport, Shenzhen Baoan Airport, Chengdu Tianfu Airport, Beijing Daxing Airport and Chongqing Jiangbei Airport. Popular routes mainly include Shanghai Hongqiao — Beijing Capital and Shenzhen Baoan — Shanghai Hongqiao and Guangzhou Baiyun — Shanghai Hongqiao and Shenzhen Baoan — Beijing Capital and Guangzhou Baiyun — Hangzhou Xiaoshan, etc.

　　On the morning of March 25th, with the successful completion of the 168-hour trial operation test, Unit 3 of Guangxi Fangchenggang Nuclear Power Station of China General Nuclear Power Group was officially put into operation and had commercial operation conditions. With the commissioning of this unit, CGNPC has 27 nuclear power units in operation, with an installed capacity of over 30.56 million kilowatts.

　　According to the relevant person in charge of CGNPC, Fangchenggang Nuclear Power Project is the first nuclear power project in western China, and Unit 3 of Fangchenggang Nuclear Power Plant is also the first "Hualong No.1" nuclear power unit in western China, which brings together the technical experience accumulated by CGNPC in nuclear power research and development, design, construction and operation for more than 40 years and shoulders the historical mission of batch construction of three generations of nuclear power in China.

　　Mei Jun, Party Secretary and Chairman of Guangxi Fangchenggang Nuclear Power Co., Ltd. said that the commissioning of Unit 3 of Fangchenggang Nuclear Power Station further verified the safety and maturity of the third-generation nuclear power technology "Hualong No.1" with independent intellectual property rights in China. After the first and second phases of Fangchenggang Nuclear Power Project are completed and put into operation, the annual power generation will exceed 34.5 billion kWh, which can meet the annual electricity demand of 5.87 million people.

　　The ceremony site of the official commissioning of the first "Hualong No.1" nuclear power unit in western China. (Photo by Xinhua News Agency reporter Huang Yaoteng)

　　Lu Xianghui, chief expert of the theoretical design of China Guangdong Nuclear Reactor and chief engineer of China Guangdong Nuclear Research Institute Co., Ltd., revealed that "Hualong No.1" adopted 177 sets of core fuel assemblies, double containment, active and passive combination and other design features. The design of "Hualong No.1" reactor strictly followed the requirements of domestic laws and regulations. On the basis of safety improvement, the reactor core power increased by about 9% compared with the domestic second-generation nuclear power units, reaching the international advanced level as a whole.

　　Yang Changli, Party Secretary and Chairman of CGNPC, said at the commissioning ceremony that vigorously developing nuclear energy is of great significance for ensuring China’s energy security, implementing the national strategic goal of "double carbon" and building a new power system. (Reporter Huang Yaoteng)

　　1. What is the background of the revision of the regulations? Why should we revise this internal party regulation?

　　Strengthening inner-party supervision is an important task put forward by our party from its historical position, internal and external situation and mission, focusing on upholding party leadership, strengthening party building, strictly administering the party in an all-round way and maintaining its advanced nature and purity. The Regulations on Inner-Party Supervision in the Communist Party of China (CPC) stipulates the guiding ideology, basic principles, supervision subjects, supervision contents, supervision objects and supervision methods of inner-party supervision, which provides a fundamental basis for strengthening inner-party supervision under the new situation.

　　Amending the regulations is an urgent need to uphold and strengthen the party’s leadership and realize the party’s historical mission in the new period. The leadership of the Party is the most essential feature of Socialism with Chinese characteristics. Our party is carrying out a great struggle with many new historical characteristics and shouldering the historical mission of realizing the goal of "two hundred years" and the great rejuvenation of the Chinese dream by the Chinese nation. At the same time, our party faces "four major tests" and "four dangers". The more arduous the task, the more severe the challenge, the more we must uphold the party’s leadership, strengthen party building, and strictly manage the party in an all-round way. Amending the regulations and improving the inner-party supervision system are conducive to solving the self-supervision problem under the long-term ruling condition of the Party, enhancing the Party’s ability of self-purification, self-perfection, self-innovation and self-improvement, consolidating the people’s confidence, trust and trust in the Party, laying a solid political foundation for the Party’s ruling, ensuring that the Party’s basic theory, basic line, basic program, basic experience and basic requirements are implemented, and ensuring that the Party will always become the strong leadership core of the cause of Socialism with Chinese characteristics.

　　 Give full play to the party organization’s cohesion and combat effectiveness, and promote the management of the party from loose to hard.

　　Amending the regulations is an urgent need to adhere to the rule of the party and summarize and refine the new practice and experience of inner-party supervision. Since the 18th National Congress of the Communist Party of China, the CPC Central Committee with the Supreme Leader as the core has unswervingly promoted the comprehensive and strict administration of the Party, made active explorations in strengthening inner-party supervision, and accumulated rich and valuable experience. Eight regulations on improving work style and keeping close contact with the masses were formulated and promulgated. the Political Bureau of the Central Committee always set an example and strictly implemented them, and held special meetings to check the implementation, leading the whole party to implement the spirit of the eight central regulations. It is pointed out that managing the party is the most fundamental political responsibility, promoting party organizations at all levels to strengthen daily management and supervision, and earnestly shouldering the main responsibility of strictly administering the party. Adhere to the discipline ahead, strictly observe the party’s discipline, especially political discipline and rules, and practice the "four forms" of supervision and discipline. It is clear that the patrol is a political patrol, not a business patrol, and it plays the role of a patrol sword to find problems and form a shock. Realize the full coverage of stationed supervision, fully station the discipline inspection team to the party and state organs at the central level, and give full play to the authority of the "faction" and the advantages of "stationing". These innovative practices have deepened the connotation of inner-party supervision, enriched the forms of inner-party supervision, and played an important role in party building and comprehensive and strict management of the party. Revising the regulations and solidifying these achievements into a system in time is not only an important content to strengthen the construction of laws and regulations within the party, but also an inevitable requirement to ensure that the party is governed by rules and regulations.

　　2. The main process of revision.

　　At the Fifth and Sixth Plenary Sessions of the 18th Central Commission for Discipline Inspection, General Secretary of the Supreme Leader put forward requirements for improving the inner-party supervision system, clarified the nature, status, role and institutional measures of inner-party supervision, and pointed out the direction for amending the regulations. According to the request of the General Secretary, the Central Commission for Discipline Inspection held seven special meetings. Comrade Wang Qishan led relevant comrades to seriously study the important expositions of party constitution and the Supreme Leader General Secretary on inner-party supervision, and conducted research on more than 20 topics such as Marxist classic writers’ opinions on inner-party supervision, historical evolution of inner-party supervision, existing main problems and countermeasures, summed up the innovative practice of inner-party supervision in the history of the party, especially since the 18th Party Congress, sorted out the profound reflections in Confessions of Cadres in Serious Violations of Discipline and Law, and refined effective practical measures. Later, the Central Committee of the Communist Party of China made overall consideration of the work of strictly administering the Party in an all-round way and decided to include the revised regulations in the important agenda of the Sixth Plenary Session of the Eighteenth Central Committee of the Party. Since March this year, under the leadership of The Politburo Standing Committee (PSC), the revision of regulations and the formulation of standards have been carried out simultaneously.

　　On March 1st this year, the Central Committee of the Communist Party of China issued "the Central Committee of the Communist Party of China’s Notice for Soliciting Opinions on the Sixth Plenary Session of the 18th CPC Central Committee to study and standardize the political life within the Party and revise the Regulations on Inner-Party Supervision in the Communist Party of China (CPC) (for Trial Implementation)". The General Secretary of the Supreme Leader presided over the first plenary meeting of the document drafting group and delivered an important speech on the significance, major issues and requirements of document drafting, which pointed out the direction for document drafting. In eight months, the document drafting group conducted special investigations, solicited opinions and suggestions extensively, and discussed and revised them repeatedly. Before the Sixth Plenary Session, The Politburo Standing Committee (PSC) held three meetings and the Political Bureau of the Central Committee held two meetings to review the draft documents respectively. At the beginning of August, the draft document was distributed to a certain extent within the party for comments, including some old comrades in the party, and specially listened to the opinions of the leaders of the democratic party Central Committee, the All-China Federation of Industry and Commerce and non-party members. The document drafting group carefully combed and studied these opinions and suggestions and made important amendments. It can be said that the drafting process of the two documents is a process of fully developing democracy, mobilizing the strength of the whole party, rallying the wisdom of all parties and reflecting the consensus of all walks of life, and is a model of scientific decision-making, democratic decision-making and decision-making according to law.

　　3. What are the main principles in the revision process?

　　The revised regulations are based on party constitution, fully implementing the spirit of the series of important speeches by the Supreme Leader General Secretary, building a system around theories, ideas and systems, and designing a system around power, responsibility and responsibility. Mainly grasp the following principles: First, adhere to the party’s leadership and strengthen the responsibility. Leadership itself includes education, management and supervision. If you have leadership power, you must bear the responsibility of supervision, and strive to make sure that you have the right, you have the responsibility, you have the right to be supervised, and you will be held accountable for your failure; The second is to adhere to the problem orientation, not to be greedy for perfection, to solve any problems, to focus on solving any problems when they are outstanding, and to enhance the pertinence of reality; Third, it insists that trust cannot replace supervision, emphasizes that there is no forbidden area and no exception in inner-party supervision, and at the same time, it grasps the "key minority" and takes the party’s leading organs and leading cadres, especially the main leading cadres, as the key targets of supervision; Fourth, adhere to democratic centralism, strengthen top-down organizational supervision, improve bottom-up democratic supervision, play the role of mutual supervision at the same level, adhere to the combination of inner-party supervision and external supervision, standardize the relationship between inner-party supervision and other supervision methods, and realize the organic unity of governing the party according to law and regulations; The fifth is to persist in being pragmatic and practical, taking into account the necessity and feasibility, summing up practical experience and refining practical measures.

　　4. What is the position and role of the newly revised regulations in the inner-party legal system? What is the significance of this newly revised regulation for upholding the party’s leadership, strengthening party building and strictly administering the party in an all-round way?

　　The newly revised regulations are a detailed extension of party constitution’s relevant requirements, a top-level design to strengthen inner-party supervision under the new situation, and a basic regulation to regulate inner-party supervision at present and in the future. The regulations focus on upholding the party’s leadership, strengthening party building, strictly administering the party in an all-round way, implementing democratic centralism, insisting that trust cannot replace supervision, using the "four forms" of supervision and discipline, building a system around theory, thought and system, and designing the system around power, responsibility and responsibility, and striving to make the responsibility clear, the subject clear, and the system effective and effective.

　　Focusing on solving the problems such as the weakening of the Party’s leadership, the lack of Party building, and the ineffectiveness of strictly administering the Party in an all-round way, the regulations focus on giving full play to the core role of the Party’s leadership, and regard "maintaining the centralized and unified leadership of the Party Central Committee", "implementing the Party’s theory, line, principles and policies", "fulfilling the responsibility of strictly administering the Party in an all-round way" and "completing the tasks deployed by the Party Central Committee and the higher-level party organizations" as the contents of inner-party supervision, emphasizing consistency with the Party Central Committee from beginning to end,

　　Focusing on solving the problems of the party’s lax organization and discipline, the regulations take the "six disciplines" stipulated in the Regulations on Disciplinary Actions in the Communist Party of China (CPC) as a ruler, and put "abiding by party constitution’s party rules", "firmly establishing political awareness, overall awareness, core awareness and conformity awareness", "implementing party member’s individual obedience to the party’s organization, minority obedience to the majority, and subordinate organizations obedience to the superior organization, All organizations of the whole Party and all party member obey the principles of the Party’s National Congress and the Central Committee, strictly observe the Party’s discipline, especially political discipline and rules, and implement the regulations on the selection and appointment of cadres as the contents of inner-party supervision, and urge party organizations at all levels to attach great importance to the party’s discipline construction and seriously investigate and deal with violations of party constitution’s party rules and regulations.

　　Focusing on the still severe and complicated situation of building a clean and honest party style and fighting against corruption, the regulations take "promoting the building of a clean and honest party style and fighting against corruption", "implementing the spirit of the eight central regulations" and "strengthening the building of work style" as the contents of inner-party supervision, and urge party organizations at all levels to persist in deepening and persisting in deepening, so as to prevent the "four winds" from rebounding, curb the spread of corruption and lead the building of a clean and honest party style and fighting against corruption step by step.

　　Through the supervision of the above eight main contents, timely understanding, urging and solving the problems existing in the Party’s leadership, Party building, comprehensively administering the Party strictly, building a clean and honest party style and fighting against corruption are conducive to ensuring that the Party’s organizations fully perform their functions and play a central role, ensuring that all party member play a vanguard and exemplary role, ensuring that the leading cadres of the Party are loyal and clean, ensuring that party constitution’s party rules and regulations are effectively implemented throughout the Party, and safeguarding the unity of the Party.

The Beijing News (Reporter Teng Chao) On January 13th, the martial arts action movie "Arrogant 2" announced that it would land in the cinema in 2023, and released the cinema version of the notice. The martial arts is full of backbone, among which the martial arts master who catches the knife blindly becomes blind and the orphan Zhang Xiaoyu who is bent on revenge collides with people’s expectations.

Poster of "defiant 2"

The movie "Arrogant 2" is a sequel to the online movie "Arrogant 2" which was launched on June 3, 2022 (the film earned nearly 30 million yuan at the box office). This cinema version of the sequel continued the story that the blind man caught the knife and became blind, which was performed by Xie Miao. This is also the second time that Xie Miao followed the film "Peter Pan" and made it to the big screen as a male actor. In addition, Yang En, a young actress who once became the youngest nominee for best actress in the history of the Golden Rooster Award for her role as "Little Nezha" Wu Xiaowen in the film "Events in Life", joined the film, challenging the martial arts film for the first time and playing the revenge orphan Zhang Xiaoyu in the film.

The film is starring Xie Miao and Yang En, with Wei Junzi as the chief producer, and continues to be written and directed by Yang Bingjia, who is defiant, and Pengfei Qin and Du Xiaohui as action directors. The film tells the story of a blind man who caught a knife and became blind (played by Xie Miao) who accidentally saved Zhang Xiaoyu (played by Yang En). Under the soft grinding and hard foam of the orphan Xiaoyu, the blind man has no choice but to keep him around and teach him skills, and Xiaoyu is also waiting for the opportunity to prepare for revenge.

Editor Huang Jialing

Proofread Wu Xingfa

On May 28th, the 2023 Carbon-neutral and Zero-carbon China Summit and the 6th China Energy International Investment Forum, hosted by Changping District People’s Government, China Investment Association Energy Investment Committee and Beijing Future Science City Management Committee, and hosted by Beijing Changping District Investment Promotion Service Center and Beijing Future Science City Development Group Co., Ltd., were successfully held in Beijing Changping Future Science City.

Focusing on the development of zero-carbon cities, with the theme of "Green+Digital Building a Zero-carbon Smart City", the summit invited senior leaders of the world’s top 500 enterprises, including key areas of zero-carbon, as well as professional representatives of domestic and foreign research institutes, industry associations, financial companies and other institutions to discuss effective ways to build a zero-carbon ecology, share innovative experiences in various aspects such as industrial policies, innovative technologies and business models of green low-carbon industries, and provide references for the development of regional zero-carbon industries and even the construction of zero-carbon cities in the world.

Li Gao, director of the Climate Change Department of the Ministry of Ecology and Environment, said that in the past few years, China has accelerated the adjustment of energy structure, vigorously promoted the development and utilization of clean energy, and made remarkable progress in achieving the goal of "double carbon".

Wang Dapeng, deputy director of the New Energy and Renewable Energy Department of the National Energy Administration, said that China’s renewable energy has stood at a new historical starting point, and the "Tenth Five-Year Plan" period will present new features of large-scale, high-proportion, market-oriented and high-quality development.

Zhang Yonggui, vice president and secretary general of China Investment Association, said that in the past three years, the Energy Investment Committee of China Investment Association, as the implementation unit of zero-carbon China initiative, has done a lot of accumulation work in research, standard setting and project promotion.

Liu Xiaodong, member of the Standing Committee of Changping District Committee, introduced in his speech that Future Science City, as the main hub platform for Beijing to build an international science and technology innovation center, has actively implemented the national goal of "double carbon", focused on building an "energy valley" with international influence, accelerated the building of an advanced energy industry highland in Beijing, and formed industrial clusters and development advantages.

The summit released six evaluation criteria of "Zero-carbon China", namely, General Principles of Evaluation Criteria for Zero-carbon China, Evaluation Criteria for Zero-carbon Park, Evaluation Criteria for Zero-carbon Factory, Evaluation Criteria for Zero-carbon Data Center, ESG Evaluation Criteria for Energy Enterprises and ESG Information Disclosure Criteria for Energy Enterprises.

Among them, with regard to the General Principles of Evaluation Criteria for Zero-carbon China, Secretary-General Jason explained that the evaluation criteria for Zero-carbon China were created around various specific zero-carbon application scenarios under the Zero-carbon China Initiative, which were composed of basic common criteria and specific evaluation criteria, and played an important role in improving the unity of action and social influence of the Zero-carbon China Initiative.

In order to deeply discuss the theory and practice of urban green transformation and development under the goal of "double carbon", actively explore the mode and path of urban green transformation, and provide reference for promoting the modernization of harmonious coexistence between man and nature, industry experts gave wonderful keynote speeches from their respective fields.

Du Xiangwan, an academician of China Academy of Engineering and former vice president of China Academy of Engineering, delivered a keynote speech entitled "Reflections on China’s Strategy and Path of Realizing peak carbon dioxide emissions’s Carbon Neutralization", and put forward eight strategies to achieve the goal of "double carbon": saving and improving efficiency, energy security, non-fossil energy substitution, re-electrification, resource recycling, carbon fixation, digitalization and international cooperation.

Hou Lian, an academician of China Academy of Engineering and a member of the National Committee of Experts on Eco-environmental Protection, delivered a keynote speech entitled "Innovative Development Strategies for Pollution Reduction and Carbon Reduction under the" 3060 "Goal". He put forward new technologies and application strategies for pollution reduction and carbon reduction under the goal of "double carbon", including strengthening the efficient utilization of unconventional water resources under low carbon, developing low-carbon and zero-carbon water treatment technologies, "five-in-one" low-carbon air purification technology, promoting the low-carbon life treatment mode of rural garbage, green building, promoting the development and application of clean energy, and developing the recycling technology of retired membrane products.

Kang Yanbing, deputy director and researcher of the National Energy Conservation Center, elaborated from three perspectives in his speech "New Opportunities for Energy Transformation Investment under the Target of" Double Carbon ". First, the goal of "double carbon" has accelerated the energy transformation revolution. The second is the green investment market under the goal of "double carbon". The third is the key technology to promote the goal of "double carbon".

The success of this summit marks another important step for zero-carbon China cooperation. Through sharing experiences, exchanges and cooperation, strengthening collaborative innovation in Industry-University-Research and promoting the popularization and application of green transformation and energy innovation nationwide will inject new vitality into the zero-carbon related industries and high-quality economic development in China. At the same time, the summit also provides useful reference and enlightenment for global energy transformation, which will promote the process of carbon neutrality and sustainable development on a global scale.

In October, 2016, the state formulated the "Healthy China 2030" Planning Outline, which also means that the national health management began to change from focusing on "disease" to focusing on "health", and from focusing on "treating the disease" to focusing on "preventing the disease". As Bai Huiliang, the former president of China OTC Drug Association, said, "The Plan Outline of Healthy China 2030 advocates that everyone is the first person responsible for his own health, which is to stimulate residents’ enthusiasm for health, so as to develop a healthy lifestyle and reduce illness. "In this context, people’s health awareness has gradually moved from passive medical care to active health management. With the prominent trend of aging society in China, consumers’ demand for health is increasing.

As one of the first multinational companies to enter the China market, Bayer has not only been accompanied by several generations of people’s health empowerment in the past 140 years, but also witnessed the increasing concern of China consumers for daily health management. The health needs have changed from "treating diseases" to.
The continuous upgrading of "healthy life". Bayer continues to promote digital transformation by increasing product research and development, and actively builds diversified sales channels.

Strengthen the omni-channel communication and interaction with consumers online and offline. While continuously introducing products more suitable for China consumers, Bayer’s global high-quality health products and solutions can be delivered to consumers more conveniently. It not only meets the requirements of consumers for quality life, but also improves the health awareness and health literacy level of China people.

The story of Bayer and China is the story of brands and "people" who have established trust.

Protecting consumers’ "small medicine box"

For Shanel Liu, who works in Guoda Pharmacy, the identity of pharmacist is more than just a job. In today’s fast-paced life, unhealthy eating habits make many people face health problems such as digestive tract, allergies and hair loss. Shanel Liu believes that he is the one who helps consumers to put their health back on the right track with appropriate drugs: "As a professional pharmacist, the most I am consulted every day is about the health of the digestive tract. In the face of uncomfortable symptoms of stomach pain, we will first ask about his physical condition and past medical history. Under the premise that the pain is not particularly severe and the cause is not diagnosed, we will give consumers some guidelines for protecting the stomach. For example, we can consider gastric mucosal protective agents to help relieve symptoms quickly. "

On April 9, 2021, the White Paper on Popular Science of Common Digestive Diseases in China was released during the International Day for Protecting Stomach. As a public welfare support unit for the dissemination of the White Paper, Bayer launched a video of "self-test of stomach health" based on the content of the White Paper. At the same time, Bayer also cooperated with chain pharmacies such as Guoda Pharmacy to set up a "stomach protection center" based on the popular science content of the White Paper, and trained the staff on the professional knowledge of the White Paper.

It was in this training that Shanel Liu got a deeper understanding of drug use by consumers. On the day of this year’s Stomach Protection Day, Bayer United Nations Pharmacy launched a video to protect the stomach and warm the heart, so that the public can realize the importance of stomach protection. "As a century-old pharmaceutical company, consumers have a high degree of trust and acceptance of Bayer. Bayer has set up a stomach protection center with our country’s big pharmacies, and regularly gives popular science training to shop assistants, which also enables us to better provide consumers with professional stomach protection science and medication guidance. We all feel Bayer’s professionalism and dedication to health popularization, and we have learned a lot and gained a lot. We are also very honored to work with Bayer to make daily health at your fingertips. " Shanel Liu said.

With the popularization of health education, consumers gradually have the consciousness and habit of having a small family medicine box at home. For an "allergic star" like Ms. Xia, anti-allergic drugs have become a necessity in her family’s "small medicine box". Ms. Xia said that the vigorous development of the Internet has made people’s awareness of health rapidly premised, and it has also enabled drugs to reach consumers more quickly and timely, especially during the epidemic. This "24-hour guard" has made her feel more at ease: "Now in the digital age, buying drugs has also become more comfortable.

Shanel Liu and Ms. Xia are one of the countless beneficiaries of Bayer’s continuous support and participation in the development of self-care in the past decade, and actively promote the concept of self-care. They are also a microcosm of Bayer’s continuous promotion of more diversified health management programs to China in the 140 years since it entered China.

Carve "empowerment" in your bones

As an advocate of self-care, while promoting high-quality health products based on science, Bayer Health Consumer Products has been committed to expanding the accessibility of health products with its partners in China, spreading the concept of self-care and health science knowledge, and empowering consumers in China.

In 2019, Jiuzhoutong and Bayer formally reached a strategic cooperation. Jiuzhoutong has set up a marketing and promotion team of 500 people for Bayer’s health products. At the beginning of the cooperation, the two sides carried out all-round channel management around customer access, chain access, store marketing, consumer education, and market activities. As a partner, Liu Sufang, deputy general manager of Jiuzhoutong Pharmaceutical Group Co., Ltd., deeply realized that Bayer engraved the concept of "empowering health" in its bones. This is also the confidence Bayer has given to Jiuzhoutong.

"At the Shanghai China International Import Expo(CIIE) in November 2021, Bayer and Jiuzhoutong further deepened their strategic cooperation. Based on the good results of the first three-year cooperation, in 2022, they have entered the second cycle of five-year cooperation. From being a channel provider, the promotion service of the whole product in the retail field is carried out by Jiuzhoutong in cooperation with Bayer." Liu Sufang said.

Bayer is also increasing its strategic cooperation with Shanghai Pharmaceutical Holdings. At the Third China International Import Expo(CIIE) in 2020, based on the good cooperative relationship in the past five years, Bayer and Shanghai Pharmaceutical Holdings signed a five-year strategic cooperation agreement again. Shanghai Pharmaceutical Holdings will provide Bayer with commercial and logistics services to help expand its business and sink its market. At the same time, it will set up a special team to give full play to its advantages of strong drug circulation and omni-channel management, and cover its business to more hospitals, pharmacies and other retail channels in China.

Tang Pengcheng, deputy general manager of Shanghai Pharmaceutical Holdings, said: "Shanghai Pharmaceutical and Bayer have always been committed to exploring the wide coverage and deep development of self-health management. Based on their innovative cooperation model and high strategic fit, we have given full play to their respective advantages in drug circulation and omni-channel management, combined with Bayer’s expertise in the field of medical health and self-care, and built a two-in-one exclusive team to cover professional health services to more hospitals, pharmacies and other channels, so as to improve the accessibility of Bayer’s high-quality self-health care products to consumers."

In recent years, Bayer’s health popularization activities supported by public welfare of health consumer goods have emerged in an endless stream. Many popular science projects aimed at promoting the public’s self-care cognition and health knowledge dissemination have been initiated and carried out in collaboration with associations, experts, partners, chain pharmacies, etc., such as the "scalp knowledge learning plan for 20,000 pharmacists" which focuses on scalp and hair knowledge popularization, and the "Guardian V plan" which advocates the health self-management of women’s private parts, aiming at preventing birth defects and guarding the "912 Nothing" in the early 1000 days of life.
Just as Professor Gu Shenbing, president of Shanghai Health Education Association and deputy director of Institute of Health Communication of Fudan University, advocated, "The improvement of health literacy can not be separated from the publicity and popularization of health education, which requires insisting on joint construction and sharing, adhering to government leadership, mobilizing the whole society, including responsible enterprises, and finally settling down to everyone’s practical actions. “

In Liu Sufang’s view, this is not only the emphasis on popular science, Bayer has a higher and bigger pattern. In this process, Bayer is also leading the healthy development of the whole industry while promoting its own brand building and development through category development. It is not only driving on the highway by itself, but also doing more work in building roads and making it bigger together with industry partners. “

Listen to every appeal

In recent years, with the implementation and promotion of Healthy China 2030 and the upgrading of consumption structure, consumers’ awareness of health management has been continuously improved. In the post-epidemic era, people’s concern for personal health has reached an unprecedented new height, paying more and more attention to personal health. Under the new normal, China consumers’ demand for healthy consumption has been further released, and the demand for healthy consumer goods has been on the rise. China market has become the growth engine of Bayer’s health consumer goods in the whole Asia-Pacific region and even the whole world. Through the "pulse" market, Bayer quickly grasped the diversified needs of consumers in China, and through its own excellent research and development strength, it transformed consumers’ health demands into products through technology.

While gaining insight into consumer demand and gathering more market resources, Bayer is also striving to develop products and gather more research and development resources. In August 2019, Bayer Health Consumer Products China R&D Center was officially opened in Qidong, Jiangsu. China R&D Center is one of the four largest R&D centers of Bayer’s health consumer goods in the world, and it is also the only R&D center located in the Asia-Pacific region. It will support all product categories of Bayer’s health consumer goods in China and provide better self-care solutions for China consumers.

Bayer Health Consumer Goods China R&D Center located in Qidong, Jiangsu.

In 2021, Bayer and Sichuan Women and Children’s Fund jointly launched the "1,000-day Nutrition Supplement Plan in Early Life", which donated nutritional supplements with a market value of more than 5.3 million yuan to 15,200 women during pregnancy, pregnancy and lactation in underdeveloped areas of Sichuan, and invited obstetricians and gynecologists in the province to carry out professional doctor training and free clinic education activities with the theme of whole pregnancy health care to jointly protect maternal and child health.

Bayer’s constantly updated and iterated products take into account the needs of various consumer groups in China, and are also based on several debugging and back-testing, and verify the product efficiency with huge scientific data. At the same time, Bayer deeply understands the consumption habits of China consumers, and from the channel innovation, it has also accelerated the pace of reaching consumers quickly.

Since 2017, Bayer has gradually joined hands with online platforms to continuously expand its e-commerce business, from local e-commerce to cross-border e-commerce, allowing Bayer’s high-quality health consumer goods to land on domestic e-commerce platforms one after another, actively exploring new retail, and setting up a brand area on the O2O platform for full-link management, so as to awaken the public’s trust in health consumer goods brands with science as the foundation. During this period, Bayer also joined hands with the Internet platform to create a platform to help consumers understand self-care knowledge and provide solutions to meet the diversified needs of consumers in China.

From entering China in 1882, Bayer began to take root in the hearts of consumers in China, and began to sell medicines at the beginning of the 20th century, and the concept of health began to sprout. Today, Bayer has joined hands with all parties to become a "towering tree" to protect consumers’ health in the process of deepening the China market.

Standing at the new starting point of 140 years, Bayer will continue to provide innovative, high-quality, scientifically proven safe and effective products and solutions to help China consumers to be healthy every day.

For more health information, please click on the medical headlines to bring you more exciting content!

　　　[Editor’s note]

　　The charm of Jiangsu is inseparable from the long canal. The Beijing-Hangzhou Grand Canal connects 11 cities in Jiangsu, and 60% of the population lives along the river, so that the vast land and countless people can be nourished and multiplied, and towns have risen and prospered. In order to actively guide the new consumption mode of cultural tourism in Jiangsu Grand Canal Cultural Belt and promote the high-quality development of Jiangsu cultural tourism industry, the Provincial Cultural Tourism Department and the Provincial Radio and Television General Station jointly produced the all-media cultural tourism program "Travel All over Jiangsu". The program group traveled all over the province’s scenic spots and historical sites, found folk artists and craftsmen, visited experts and scholars in literature and history, and explored the moving stories behind the scenery, so that everyone "had the impulse to travel and was moved by culture" and led the audience to discover the unprecedented "Fun Jiangsu".

　　The program has been broadcast on Jiangsu Public News Channel since April 18th. The first broadcast time is from 20: 30 to 21: 00 every Thursday, and the second broadcast time is from 8: 50 to 9: 20 every Tuesday and Saturday.

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　　　　He Qing Hai Yan, Huai Shui An Lan. Huai ‘an is located in the north-central part of Jiangsu Province, in the east of Jianghuai Plain. Historically, Huai ‘an, together with Suzhou, Hangzhou and Yangzhou, is also known as the "Four Metropolis" along the Canal and has the reputation of "China Canal Capital".Four waters, the Beijing-Hangzhou Grand Canal, the Li Canal, the Ancient Huaihe River and the Yanhe River, pass through Huai ‘an city, which can be said to be a city bred by rivers. As a famous historical and cultural city, Huai ‘an’s prosperity and development can’t be separated from the inside story of boiled water culture. Today, let’s follow Xiaobian and follow the historical footprint of Huai ‘an along the river.

　　The first stop: Stone Road under the River in the Millennium Ancient Town, looking for the prosperity of the past.

　　Hexia ancient town already hastwo thousand and five hundredWith many years of history, most of the buildings here retain the original appearance of the Ming and Qing Dynasties. At its peak.“Yangzhou has a prosperous scene for thousands of years and moved to the mouth of the West Lake."The reputation is to describe that the ancient town of Hexia at that time was not inferior to the prosperous scenery of Yangzhou. The Qing Dynasty sent special salt transporters here, which were produced in various coastal areas.All Huai salt was transported from the ancient town of Hexia to other places..

　　Today, when we walk on the stone road, we can vaguely feel the prosperity of that year. There are two most prosperous and distinctive streets and lanes in the ancient town.

　　One is calledGuyi StreetIt was the place where big families pawned their clothes. If today, it may be a hot second-hand antique shop for young people!

　　Another street is calledHuzui avenue, from now on.1000For years. How did these stone roads come from in the ancient town? It is said that Huai ‘an was the traffic artery of the ancient town in those days, and many ships could not bring private goods back after transporting materials, and the wind and waves along the canal were relatively heavy, so the boatmen found stone from the local area to press the boat, and the stone that pressed the boat was brought back to make a stone road.

　　In the Ming and Qing Dynasties, the ancient town of Hexia was a salt distribution center and a supporting processing base for canal tanker parts. asThe transportation center of South Ship and North MalaysiaBusinessmen and people gather under the river.Be at the center of North-South communication.. At the peak, there is a stone road.seventy-twoThere are many articles.

　　Bread is the staff of life. In a thousand-year-old town, there are inevitably characteristic snacks with a long history. The most representative feature of Hexia ancient town isQin gong rou yuan he yue Jia cha GuoLa.

　　Qin gong rou yuan

　　The biggest feature of Qingong meatballs is that they are hammered by hand, with continuous meridians and crisp taste, which is a century-old delicacy hammered out by iron bars. Emperor Qianlong was full of praise for it!

　　Yue Jia cha Xiang

　　Yue Jia cha Xiang you200It’s many years old, 1930He won the World Silver Medal at Panama Expo in 2000. It is also the most special representative of Huai ‘an snacks. The fragrant and oily tea cup, Xiaobian is really drooling!

　　Wenlou is the most famous century-old shop in the ancient town.Although it is called Wenlou, it is a real one.restaurant.

　　According to legend, when Emperor Qianlong visited the south through the river, he was casually said by a village girl, "Little Sister goes up the river and sits facing south to eat.""Part I stumped, so I gave the building the name.“Wenlou". Anyone who comes to visit the ancient town should make an alliance with this pair through the ages to see who has the best literary talent. How’s it going? The cultural heritage of the Millennium ancient town deserves its reputation, doesn’t it?

　　Hexia ancient town guangIt was published in Ming and Qing dynasties.67Famous Jinshi,123Celebrity,twelveFamous Hanlin,It can be said that literati and poets have gone out of the river.Wu Cheng’en, a great writer in ancient China, was born under the river.

　　Former residence of Wu Cheng’en

　　There are many historical sites in Hexia ancient town, including a large number of well-preserved former residences of celebrities and century-old shops.In the meantime, interesting explorations can be found everywhere.For example, this poem and bamboo painting in Wu Cheng’en’s former residence, can you see the Tibetan poems in it?

　　Seeing is believing,Take a stroll here, and you will surely understand why there are here."Millennium Grand Canal Cultural Ancient Town"Praise.

　　The second stop, the famous garden, has a blend of heaven and earth and Qing Yan Park.

　　Qing Yan Park isThe only preserved yamen garden in China’s water transportation history,There are already600It has a history of many years, which is different from the private salt merchant gardens in Suzhou, Yangzhou and other places. It representsGuanjia gardenIt is also inseparable from the history and culture of the Grand Canal.Known as“Since ancient times, Jianghuai first garden".

　　Qing Yan Park asBack garden of the governor’s department of riverway,Designed for harnessing the river.Clear, meaning clear water and clear river; Yan, on the other hand, represents the meaning of calm and peace, which means he Qing hai Yan. In ancient times,Qing Yan Park is the highest water conservancy institution in China, which governs the Yellow River, Huaihe River and Canal.

　　Qing Yan Park embodies the cultural customs of the canal everywhere. There are both the architectural layout of the northern gardens and the rockery flowers and trees in the southern gardens. Especially the representative buildings in the garden.Hefang Academy was twice used as the palace of Emperor Qianlong.

　 　 　 　The couplets on Hefang Academy, "A famous garden has a different world, and an old tree doesn’t know its age", seem to tell an old story.

　　Qing Yan Park reached its peak in Qing Dynasty, and its fame and status were far from that of Su Yang’s private gardens. The light area is more than twice that of Yangzhou Garden. No wonder Emperor Qianlong visited several times. A Qing Yan Park is even more representative.Half the history of Huai ‘an City.

　　In fact, Emperor Qianlong visited Jiangnan six times, not only for fun, but also to inspect the river management of water transport. Where Qing Yan Park is locatedRiver governor’s officeAs the highest water conservancy institution in the country at that time, it wasA must-see for emperor Qianlong.

　　Zhi shui Yu Bei yuan

　　In the Water Conservancy Imperial Monument Garden,It is still preserved today14A piece of imperial tablet given by the Qing emperor,Among them, the Qianlong Emperor Yubei13Block, Daoguang Emperor Imperial MonumentoneBlock,The recipients are all successive river governors.. Walking in the garden, savoring these historical sites,You can still feel itthis“Jianghuai first garden"The thick history ofAnd beautiful scenery.

　　The third stop is to explore the secret that Huaiyang cuisine is famous all over the world.

　　When you arrive in Huai ‘an, how can you not taste authentic Huaiyang cuisine? Huaiyang cuisine is not only delicious, but also has a long history..Before exploring delicious food, let’s go first.China Huaiyang Cuisine Culture MuseumPast lives, who knows Huaiyang cuisine.

　　In Huai’ an history, becauseThe Yellow River, Huaihe River and Canal meet in Huai ‘an.,The Grand Canal brings flavors from all over the country to Huai ‘an,It laid a good foundation for the final formation of Huaiyang cuisine. From the pastThe chef of Huaiyang cuisine has only mastered one or two dishes in his life.Even generations have passed on a dish and studied the taste to the extreme. No wonder Huaiyang cuisine is unique and famous all over the world!

　　Today, let’s take a look at the three most classic Huaiyang dishes with Xiaobian:

　　Pingqiao tofu soup　

　 　 　 　Tofu made from canal water, soup made from fat chicken, and fresh crucian carp brain … … Wow, there are so many articles about little tofu. Just the sound makes people drool. It’s so delicious on earth that you must feast your eyes when you come to Huai ‘an!

　　Soft-pocked long fish

　　Huai’ an people are best at making long fish, and they can do it just by using Monopterus albus as the main ingredient108All-eel seats for all courses! Awesome!

　　Kai yang Pucai

　　One side of the soil and water raises one side of the people, and Huai’ an people like to eat Pu Cai, also called Jin Cai. In the Southern Song Dynasty, Liang Hongyu, a heroine, and Han Shizhong, her husband, dug up the roots of Typha latifolia for soldiers to eat in order to fight against the nomads from Huai ‘an, and finally defeated the nomads from Huai ‘an. In order to commemorate Liang Hongyu and Han Shizhong, Huai ‘an people called Pu Cai an anti-golden dish. Pu Cai tastes very delicate, so Huai ‘an people also call it Huai bamboo shoots.

　　The fourth stop "Dou E Yuan" originally happened here.

　　Huaian government officeIt is the best preserved in the country and is alsoThe only existing government building along the Grand Canal.. Well, there is650For many years, so, if you want to feel the rich history of Huai ‘an, you can’t miss it here.

　　Right in front of the government office is the purlin.On its east and west sides, it corresponds to six families of six departments in Beijing.. On the east is Wensanke, and on the west is Wusanke.

　　Huai ‘an government office was founded in Yuan Dynasty.. You may not think that Guan Hanqing, a famous dramatist, wrote a famous play through the ages.dou e yuanThe story happened here!

　　China Water Transport Museum

　　It’s 300 meters away from Huai ‘an government office.China Water Transport Museum,What kind of stories will it bring us about Huai ‘an and the Canal?

　　During the Ming and Qing Dynasties, there were many shipyards along the canal, which could produce more than 10,000 tankers a year. Especially the shipyards in Huai ‘an area,Represented the highest technical level along the canal at that time., it reached a year.18One-third of the shipbuilding capacity of a canal city, so Huai ‘an was also the largest canal tanker manufacturing center in China at that time.The top shipbuilding skills in China are in Huai ‘an.

　　be exactly; preciselyBecause Huai ‘an plays an important role in grain transportation and shipbuilding, it has been built.Known as the capital of Cao,It is also known as the four major cities along the canal, together with Yangzhou, Suzhou and Hangzhou.

　　The fifth stop is boating, the lights on both sides of Shili Canal.

　　The Beijing-Hangzhou Grand Canal is divided into seven sections and flows through it.fiveMajor provinces and cities, Hebei, Tianjin, Shandong, Jiangsu, Zhejiang,Every city that flows through has a name that belongs to that section.This section from Huai ‘an to Yangzhou is called.Li canal. Huai ‘an is the capital of the Canal. If you haven’t visited the Li Canal at night, you haven’t been to Huai ‘an.

　　The most prosperous time here is the Ming and Qing Dynasties. During the peak season of grain transportation, there are many grass boats densely arranged on this river, and 100,000 Cao troops gather here to escort the grass boats, which also creates the prosperity of the ten-mile long street of the Canal and promotes the commercial development of Huai ‘an. At that time, there were more than 600 businesses with business licenses on Shilichang Street!

　　Pubs, teahouses, inns, row upon row. Lights are shining, and the water waves are long. When Emperor Kangxi went down to the south of the Yangtze River, he stayed here."The red light is ten miles full of sails, and the wind sends the boat to play music."Such a poem.

　　Qingjiang sluice Yongle built in Ming dynasty13Year,1415Years.

　　The Qingjiang sluice on the Li Canal isHeavyweight scenic spots and the walls of the sluice were all left in those years.At that time, the Qingjiang sluice was used to control the flow of the Li Canal and adjust the water level, so as to ease the turbulent river and make the water transport vessels pass smoothly. The sluice has experienced wind and rain, like the wall on the canal, silently guarding this canal that spans thousands of years. Ships from the south to the north gather and circulate here, and only then can there be a granary in the world and a civilization with a blend of north and south.

　　"South Boat North Horse Club Huai ‘an, full of neon nights." Wandering in the scenery of the Li Canal, you can enjoy the unique charm of the ancient city "Sailing on the blue waves and people in Traveling in a pictorial world". In this ancient city with water as its soul, people are closest to the Grand Canal, because it is heavy, because it is quaint, and because it breeds the charm spirit of Huai’ an … …

　　

The complete version of the fourth episode of "Traveling around Jiangsu" is presented! Poke the video to get more exciting ↓ ↓ ↓

(Manuscript and video source: Editor of Jiangsu Guangdian Rong Media News Center/Zhang Quanquan)

South Korean director Huang Donghe directed the national show of bullied boys in The Melting Pot. Text-picture independence

Teenagers screaming in court

Shi Fan (pseudonym), seventeen years old, was born in a small town under the jurisdiction of anniversary, Heilongjiang Province. He is weak, tall, and doesn’t talk much. He wears a pair of black-rimmed glasses and knows at a glance that he is an introverted and honest child. I was in the third grade before I entered the prison. I studied very well and should have a good future.

With my question and answer, in his steady and slow narrative, a teenager who was bullied since childhood and finally broke out in silence gradually came to me and walked into my pen …

Shi Fan was weak from childhood, introverted and weak, and he never dared to resist being bullied by others. In primary school, a group of boys forced him to write homework for them, and if he didn’t write, he beat him. He had to submit to humiliation and write down one by one on his desk until he finished it all. He never cried to others when he was wronged, but always swallowed it silently, because he had no one to say.

At the age of ten, his parents who worked outside the home divorced. He was awarded to his father, lived in the countryside with his grandparents, and never saw his mother again. He didn’t know where his mother went, and it was not until he went to prison that his mother came to visit him for the first time. However, the meeting between mother and son in the reformatory was very unpleasant.

The first time he saw his mother outside the glass window, he felt very strange. He didn’t see his mother for seven or eight years. He didn’t remember her appearance, let alone his feelings.

However, the mother remembers her son. Although he has grown taller and grown into a boy of 1.80 meters, she remembers his eyebrows and remembers the feeling of being connected with her mother. When she saw her son locked up in prison for murder, she was so sad that she couldn’t help crying.

Mother and son can only talk by phone through thick glass.

Mother, like many divorced women in the world, made an emotional mistake. She poured her resentment against her ex-husband for many years into her son behind bars like a floodgate, criticizing her ex-husband’s "guilt", complaining that her ex-husband didn’t discipline her children well, which made her son go today. She also said that she was sick and it was all caused by them …

At first, Shi Fan just listened. When his mother asked him anything, he grunted and perfunctory and didn’t want to refute it. But he was disgusted to hear his mother criticizing his father’s "crimes", as if his mother came here not to see him, but to vent her resentment against his father.

In December 2016, my mother came to see him for the last time. As soon as the mother and son met in the interview room, my mother began to criticize my father’s crimes, and said how bad my father was and how he failed to discipline his children, which made him commit a big crime …

Hearing this, this taciturn teenager, who rarely refutes others, couldn’t listen any longer. He had the best relationship with his father since he was a child, and his father was very strict with his study and discipline. After my parents divorced, my father worked alone to earn money to support this family, supporting my grandfather, grandmother and brother-in-law. My brother-in-law has bilateral femoral head necrosis, so he can’t do heavy physical labor. Grandpa has stomach cancer, and he needs money everywhere to go to school. The burden of life for the whole family is all on his father. He felt that his father lived too hard and tired. So he grew up, no matter what difficulties he encountered, he never gave his father any trouble, and he never asked his father for money. He felt that his father’s burden was heavy enough. Moreover, after he committed a crime, the court ruled that his family compensated the victim for 220,000 yuan. My father borrowed all his relatives, but he still couldn’t make up this astronomical compensation. My father asked his mother for help, but her mother said she had no money!

These grievances that have been deposited in the hearts of teenagers for many years have finally erupted like a volcano.

"I won’t allow you to slander my father like this! My father raised me hard, and you? You keep saying that my father didn’t discipline me well, which made me come to this day. Then I ask you, where were you when I needed my mother most? Where were you when others bullied me, beat me and called me a motherless child? After all these years, have you thought about your son’s life or death? I committed a crime, and the court ordered my family to pay 220,000 yuan to the victim’s family. My father cried and apologized to the victim’s family, begging grandpa to sue grandma, borrowing money everywhere, and borrowing all the relatives and friends. He just didn’t kneel down to others, but he still didn’t get enough 220,000 yuan. But what about you? Dad found you, hoping you could give me some money, but you said you had no money, not a penny … Now, what qualifications do you have to scold my dad! I tell you, please don’t come again, I never want to see you again! " Then he turned and walked to the small door behind him, leaving his mother alone.

……

These words of mother’s slandering father made Shi Fan’s heart restless for a long time.

In the dead of night, he looked at the waning moon outside the iron window and recalled his lonely childhood-

After his parents divorced, he became a motherless child, and he became weaker and weaker by nature. Students bullied him even more unscrupulously, and went to the county to go to middle school for accommodation. Some naughty students often charged him "protection money", stuck him in the toilet and forced him to pay, or beat him if he didn’t pay. They often rob him of food money, and he is often hungry.

To this end, he looked for a teacher, and the school director also looked for the police station. The police at the police station said that these students are all 12 or 13 years old, and they are all under the age of 14 years old. They have no choice but to rely on the school to persuade and educate them.

However, for these naughty students, the teacher can’t control them at all. Some people stop classes for a month or two and then come to school to make trouble. They fight in the school and collect protection money, which makes the campus messy and students who want to study can’t study with peace of mind.

When the students who beat him learned that he had found a teacher, they became more and more bitter and intensified. Four or five people blocked him in the dormitory, toilet or aisle many times and punched and kicked him. He can’t do anything about them, but he can only bury his hatred deeply in his heart.

During this period, there was a stabbing incident in the school: a student stabbed a student who asked him for money with a knife, but he was not sentenced because he was under 14 years old. Since then, no one has dared to bully the stabbing student.

This incident caused a very bad negative impact in the school, and also gave Shi Fan a wrong hint: since teachers and police stations can’t solve the problem, it seems that they can only solve it by themselves!

Shi Fan loves reading novels, especially online novels. He saw the hero of an online novel being bullied since he was a child, then he began to resist, and finally he became stronger and stronger, and no one dared to bully him anymore. The hero in the novel said: "A bullied person will never succeed, and he must learn to resist!" " He saw himself from the hero of the novel and understood some so-called "life truths".

In his repressed and confused struggle, time came to New Year’s Day in 2015.

January 2nd was a good day for the beginning of the new year. Fifteen-year-old Shi Fan graduated from junior high school for half a year, and he was about to enter the senior high school. His academic performance was good, and he was full of confidence in himself.

On January 2, he met the last person he wanted to see on his way home-a fellow villager who bullied him.

This young man deceives others. When he sees Shi Fan, he looks like a cat sees a mouse, and commands him with disdain: "Hey! I have no money. At six o’clock in the evening, bring more money to my house. I will wait for you at home! "

Shi Fan didn’t answer. He remembered the sentence that Lu Xun said in the textbook: "If you don’t break out in silence, you will perish in silence!"

"Did you hear that? Are you dumb? " The boy thundered at the sentence again.

Shi Fan still didn’t answer.

Shi Fan went home and read the novel online for a while to see how the doormat hero in the novel began to resist.

At six o’clock in the evening, he pushed open the boy’s house with a switchblade.

At the teenager’s home, grandparents are away, and they all go out to play mahjong. Only the teenager is lying under the bed watching TV. He looked up at Shi Fan and asked him in an arrogant tone, "Did you bring any money?"

Shi Fan replied, "No money."

"Bastard! Don’t you dare tell Lao Tzu that you have no money, you fucking want to die! " The teenager got up and swore.

"You scold me again!" Shi Fan resisted for the first time in his life, and at the same time flashed his switchblade.

The teenager didn’t expect Shifan to show his knife, and he became more and more angry. He punched Shifan and called him. Shifan raised his spring knife and stabbed him fiercely …

Shi Fan doesn’t remember how many knives he stabbed. He only remembers that the spring knife was bent. He only felt that the stone that had been pressing on his heart for many years and made him breathless finally disappeared with a burst of disorderly stabbing. He felt a relief he had never felt before.

At this point, he and I fell silent.

After a while, I asked him, "Son, don’t you regret it after you come in?"

"No regrets." He replied very decisively, "He has been bullying me since he was a child, and no one can control him. I regret that my family lost 220 thousand. My father cried bitterly in court and apologized to the victim’s family, hoping to get their understanding of me. I feel sorry for my father … "

Obviously, his crime is not accidental, but an inevitable result that has been suppressed for a long time and cannot be let go.

"How many years have you been sentenced?" I asked.

"Seven years."

"What did you say in the final statement of the court?"

"The judge asked me if I had anything to say. I said yes! I said that judges should be equal when they are born. However, the victim has been bullying me, beating me and asking me for money since childhood, from primary school to middle school, from the village to the county seat … until the day of the accident, he was still forcing me to give him money. I had no money to give him, and I didn’t want to be bullied by him all my life, so I stood up and resisted! He bullied me when I was a child, and my grandmother looked for his house, but his father was shot for drug trafficking, and his mother ran away from home, leaving only his grandparents at home, which was beyond his control. My grandmother also looked for the village chief, and the village chief could do nothing about him. I looked for the school teacher, but the teacher couldn’t control him. The school also looked for the police station. The police station said that he was not of legal age … I saw that parents, village heads, teachers and police couldn’t control him. I didn’t want to be bullied by him forever, so I had to solve him myself … "

Yes, anyone who hears this will be shocked.

A 15-year-old boy who was bullied by school violence actually shouted out the helpless voice of a vulnerable boy in court, saying that the children in school bullying had been struggling for a long time to find a way to solve the problem-there was no way to ask for help, and finally they had to take violence against violence and break the law in exchange for their dignity and rights. This invisibly puts forward a serious proposition to the school, the society and the law-how to solve the problem of school bullying for children under 14 years old? We can’t let him go on fooling around because he is not under criminal age!

But at the moment, I really want to say to Shi Fan, son, if the victim bullies you again, you have no right to deprive others of their lives! You know what a heavy price you have to pay for this. In seven years, you may have graduated from college. But now, you will spend seven long years behind bars. Besides, the child who was killed was also the product of family tragedy: his father was shot for drug trafficking, his mother ran away from home, and he was negligent in discipline with his grandparents since childhood …

But I didn’t say anything, only asked him if he thought about what he planned to do in the future.

"I want to be a writer!" He said without thinking, "I wanted to be a writer very early. I think writers’ works can change people. In the first grade of junior high school, I began to write novels, and now I am also writing novels … "

"oh? Want to be a writer? " I’m quite surprised.

This is the fourth teenager I met in an interview who wants to be a writer. There are two in Longjiang. I encourage them to write their own experiences, which will be very valuable to society.

The interview is over, but my heart is hard to calm for a long time, and I really want to do something for two hometown teenagers with writer dreams.

In the evening, I invited Director Cui Lifeng of Heilongjiang Provincial Prison Bureau, and also invited Tong Kun, editor-in-chief of Northern Literature, and two directors in charge of education of the prison bureau to have dinner together, and talked to them about the writers’ dreams of two teenagers. I hope the leaders can give support and care to the two teenagers. If possible, please ask Northern Literature magazine to publish articles written by teenagers, which will be a great encouragement to them.

I said, "No matter whether they can become writers in the future, they can have a beautiful dream, which will be an invisible motivation in their long career behind bars. In their future life, they will have a look forward, hope and motivation. This is a positive energy that cannot be underestimated! "

Unexpectedly, my proposal was highly appreciated by several directors. Editor-in-chief Tong Kun immediately stated: "They have finished writing, and our Northern Literature can be published!"

Director Cui Lifeng said: "This is a good thing. In order to save the children, we must fully support it!"

Great! I was very happy to see the support of the leaders, so I stretched out a hand and overlapped it with the hands of the three directors and editors one by one. I said, "Please remember our promise today."

All four people present nodded solemnly. It is not only a promise, but also a redemption for juvenile delinquents.

The next day, I also met two teenagers with writer’s dreams.

The police came to me with two tall and straight teenagers like Tian Yang. I told them the attitude of several directors and editors last night. Both teenagers looked at me with eyes wide open and unbelievable, with an indescribable surprise in their eyes …

I said, "I hope you can seize this rare opportunity, no matter whether you can become writers in the future, but having a beautiful dream will be a powerful driving force on your life!" "

The two teenagers bowed deeply to me and said that they would never live up to my expectations …

Not long ago, I received a phone call from editor-in-chief Tong, telling me that Shi Fan’s manuscript had been finished, and he asked Fu Defang, a senior editor of Northern Literature, to seriously revise it and prepare it for publication in Northern Literature magazine.

"Oh, great! Thank you so much, thank you so much! " I have repeatedly expressed my thanks to Editor Tong.

I know very well what this manuscript means to a 17-year-old boy who has suffered from school bullying and is still serving his sentence in an unguarded prison. What does it mean to a teenager with a writer’s dream?

Perhaps, this is really a good start.

"Retrospection"-this novella documentary work from the hands of juvenile delinquents will be published in the eighth issue of Northern Literature in 2018. Moreover, Heilongjiang Juvenile Delinquency Center will hold a seminar on this work. This is not only a nod to a work, but also a light for the life of a lost teenager. I believe it will illuminate not only a lost teenager, but also more imprisoned hearts.

(From "Mom, Give me a hand", by Zhang Yawen, People’s Literature Publishing House, September 2018)

About the author: Zhang Yawen was born in 1944. Once a national first-class speed skater, he is now a national first-class writer and honorary vice chairman of Heilongjiang Writers Association. He has visited South Korea, Russia, Asia and Europe for many times at his own expense, and published more than 20 works, such as China Women at the Gunpoint of the Gestapo, Centennial Bells-Reflections on Hong Kong, Playing with the Devil-Thinking for the Future, China’s Physician of the President of South Korea, Scream of Life, Woman Crossing the Man’s River, etc. It is also China Women at the Gunpoint of the Gestapo.

His works have won many awards, such as Publicity Department of the Communist Party of China’s "Five-One Project" Book Award, Lu Xun Literature Award, Xu Chi Reportage Literature Award, China Film Huabiao Award, Chinese TV Drama Flying Award and so on. Many works have been translated into foreign languages and spread overseas. On June 24th, 2015, the Chairman of the Supreme Leader presented his English version of the anti-war novel China Woman at the Gunpoint of the Gestapo as a national gift to Belgian King Philip.